Mavi

The perfect fit. Superior quality. A global denim icon.

Mavi was incorporated in Istanbul in 1991 and has grown into one of the world’s most recognized lifestyle and luxury denim brands. Synonymous with superior quality, fabric innovation, and the perfect fit, Mavi sells in 34 countries through over 5,500 points of sale and 392 branded stores — with flagship locations in Vancouver, Berlin, Frankfurt, Istanbul, and Moscow. The brand is distributed through the world’s leading retailers including Bloomingdale’s, Nordstrom, Simons, The Bay, David Jones, Zappos, and Zalando.

Mavi’s reputation as a leader in the luxury denim market is built on a relentless commitment to product innovation. The brand regularly partners with industry leaders and top fabric houses — most notably the Indigo Move collaboration with legendary denim designer Adriano Goldschmied in 2016. Global seasonal campaigns have featured some of the most sought-after models in the world, including Adriana Lima, Elsa Hosk, Barbara Palvin, and Lucky Blue Smith.

The Mavi Difference

• Founded Istanbul, 1991 — global lifestyle and denim brand
• Present in 34 countries, 5,500+ points of sale, 392 branded stores
• Flagship stores: Vancouver, Berlin, Frankfurt, Istanbul, Moscow
• Stocked at Bloomingdale’s, Nordstrom, Zappos, Zalando & more
• Indigo Move collaboration with Adriano Goldschmied (2016)
• Campaign faces: Adriana Lima, Elsa Hosk, Barbara Palvin, Lucky Blue Smith
• Known for: superior quality, fabric innovation, and the perfect fit